UX/UI Designer with a graphic design foundation

Focusing on transforming complex FinTech into intuitive, user-first digital and reducing cognitive load experiences through

User research.

thoughtful experience design.

journey mapping.

information architecture.

clear user flows.

User research. thoughtful experience design. journey mapping. information architecture. clear user flows.

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About Me

CORE EXPERTISE

User Research

Accessibility

Wireframing

Prototyping

Information Architecture

Interaction Design

Design Systems

Usability Testing

Journey Mapping

Featured Work

Designing a personal loan app for clarity & confidence

Creating clarity and confidence in personal loan decisions through an intuitive comparison experience.

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Building an AI chatbot for smarter insurance guidance

Matching customers with the right coverage plan through AI-powered, personalized recommendations.

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Contact me

sheilajeanferrer@gmail.com
(514) 804-1995